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FASHION PHOTOGRAPHY

Course Code:

Π-7080

Semester:

7st Semester

Specialization Category:

ΜΕΥ

Course Hours:

5

ECTS:

5


Learning Outcomes

  • Knowledge of the history of fashion photography and its contemporary practices.
  • Orientation towards practices and basic knowledge required for understanding fashion photography.
  • Development of skills for independent and personal learning.
  • Ability to organize and complete a full fashion photoshoot.
  • Ability to collaborate with teams involved in the project, such as models and stylists.
  • Ability to produce photographic series that are both conceptually and stylistically relevant to each other.
  • Ability to think and create structured concepts.
  • Ability to critically analyze the work process and final results.
  • Immersion in a rich, varied, challenging, experimental, and intellectual study of fashion photography.

 

General Skills

  • Search, analyze, and synthesize data and information using the necessary technologies.
  • Adapting to new situations.
  • Decision making.
  • Independent work.
  • Teamwork.
  • Work in an international environment.
  • Exercising critical thinking and self-reflection.
  • Project design and management.
  • Feel respect for diversity and multiculturalism.
  • Demonstrating social, professional, and ethical responsibility and sensitivity to gender issues.
  • Promote free, creative, and inductive thinking.

 

Course Outline

THEORY

  • Introduction to the history of fashion photography.
  • Photography at the beginning of the 20th century, fashion magazines of the early decades of the 20th century.
  • Fashion photography after World War II.
  • The 1970s and 1980s.
  • Contemporary practices.
  • Fashion photography and its dialogue with major art movements.
  • The construction of stereotypes through fashion photography.
  • The representation of celebrities: their image as fashion symbols in magazines and advertising campaigns.
  • Image and identity: street fashion.

 

WORKSHOP

Production of photographic work in the fashion field in collaboration with models and stylists
Following is a series of tasks to be worked on:

  • Photography referencing a specific cinematic genre.
  • Photography referencing the historical surrealism movement.
  • The garment and the body as sculptural elements.
  • Fashion photography with minimalist elements (garment and environment).
  • Fashion photography with references to academic painting.
  • The natural environment as a photography studio.
  • The urban environment as a photography studio.
  • Fashion photography referencing the work of a famous fashion photographer.
  • Fashion photography with a choice of cheap materials (garments and environment).
  • Fashion photography without the presence of a model.

 

RECOMMENDED BIBLIOGRAPHY

  • Angeletti, N., Oliva, A., In Vogue: The Illustrated History of the World’s Most Famous Fashion Magazine, New York: Rizzoli, 2006.
  • Avedon fashion 1944-2000 : [the definitive collection] / [exhibition organized by] Carol Squires, Vince Aletti ; with an introduction by Philippe Garner ; direction, Norma Stevens ; design, Yolanda Cuomo ; [photographs by Richard Avedon] New York, N.Y. : Abrams : In association with the International Center of Photography and The Richard Avedon Foundation, 2009.
  • Barthes, Roland The language of fashion translated by Andy Stafford ; edited by Andy Stafford and Michael Carter. Oxford ; New York : Berg, 2006.
  • Chic Clicks: Commerce and Creativity in Contemporary Fashion Photography, The Institute of Contemporary Art, Boston, Hatje Cantz Publishers, 2002.
  • Duncan-Hall, Nancy, The History of Fashion Photography, New York: Alpine Book Company, 1979.
  • Fashion theory : a reader / ed. by Malcolm Barnard. London ; New York : Routledge, 2007.
  • Hartshorn, W., Foresta, M., (ed.), Man Ray: In Fashion, New York: International Center of Photography, 1990.
  • Kismaric Susan, (ed.), Fashioning Fiction in Photography Since 1990, New York: The Museum of Modern Art, 2004.
  • Lehmann, Ulrich, Tigersprung: Fashion in Modernity, Cambridge, MA and London: MIT Press, 2000. Larg Alex , Wood Jane Fashion shots Switzerland : RotoVision , 1999.
  • Shinkle, Eugene, (ed.) Fashion as Photograph: Viewing and Reviewing Images of Fashion, London: I.B. Tauris, 2008.Verthime. Shelly (ed.) In between / Guy Bourdin Gottingen: Steidl, 2010.