3/2021 – Research into new technologies for application in the field of Advertising Photography and Video, with screens that will interact with the respective environment

3/2021 – Research into new technologies for application in the field of Advertising Photography and Video, with screens that will interact with the respective environment

 

Collaboration of our Department with the institutionalized ISMA Research Laboratory of the Department of Industrial Design and Production Engineering. The topic is Research into new technologies with screens that will interact and be applied in environments such as bus stops, trams, subways and other places for the purpose of either the information requested by the public, or the interaction of an advertised product with the public. Anastasia Markidou, Kostas Kolokythas, Giorgos Vrettakos, Pavlos Symeon and Aristidis Tsinaroglou participated in the video and photography part of our Department. Objective purpose is the creation of a script, the editing and production of the advertisement or update-information, as well as the resolution of technical issues of the playback devices as well as the images. The purpose of this research is beyond the acquisition of know-how, the creation of a multimedia interactive application in the field of advertising and information.